In a time when, “self-serve is the new full-service,” event essentials now include things like instant communication, event ROI reporting, and seamless event experiences for all stakeholders. Having deep levels of database and platform integration not only keeps things running smoothly, but also dynamically optimises programs real-time and into the future.
Roles and responsibilities are also changing greatly in the event management space. “Every single industry has meetings, and they all have different problems to solve. And that's the beauty of an all-in-one platform that's configured to meet their needs,” shared the co-founder of Groupize.
Listen to her vibrant conversation with a Principal Solutions Consultant for SAP Concur as they discuss how to plan and conduct better events in a post-pandemic world.